Substacks recommended by Marketing Accountability Council (MAC)

Recommended by Marketing Accountability Council (MAC)

Stories and strategies for purpose-driven growth in a connected world.

CHT is a nonpartisan, nonprofit organization. Our work focuses on transforming the incentives that drive technology, from social media to artificial intelligence.

Michelle’s Substack

By Michelle Martinez

My personal Substack

Igniting Curiosity: A Chronicle of Firefighting Knowledge

By Jay Mandel

Join a father and son as they explore firehouses, learn about firefighting equipment and techniques from real firefighters, and uncover the secrets behind how fires start and are extinguished. 🔥👨‍🚒

We talk a lot about truth here at MAC—spotting smoke, calling out fire, and staying present when things get uncomfortable. That’s why we’re proud to recommend a channel that lives that mindset, frame by frame. Written in partnership between Gavin and Jay Mandel.

- Marketing Accountability Council (MAC)

Jacob’s Substack

By Jacob Sanders

My personal Substack

Sponsorship Stories

By Michael James Munson

Stories about sponsorship marketing practitioners to inspire others and push the world's most powerful marketing tool forward.

The Experimental Marketer’s Newsletter

Helping Marketers With Marketing Technology

Zeteo

By Mehdi Hasan

Zeteo is a new media organization that seeks to answer the questions that really matter, while always striving for the truth. Founded by Mehdi Hasan, Zeteo is a movement for media accountability, unfiltered news and bold opinions.

The Parnas Perspective

By Aaron Parnas

Providing you with the Gen Z perspective on all the issues in the news.

Playbook Broken

By Marc Sirkin

Sharp, subversive takes on marketing, AI, and business strategy. Playbook Broken includes deep dives, interviews, and bite-sized insights for people who don’t play by the rules.

Life as a Mosaic

Where stories of leaders doing good while doing well are told

DesuckifyWork®

We spend about half our waking lives working. Let’s make that time a bit better, shall we?

The Future Does Not Fit In The Containers Of The Past

By Rishad Tobaccowala

Helping people see, think and feel differently about how to grow themselves, their teams and their company