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Dr. Cecilia Dones's avatar

Love this piece. I wrote about the topic as well as few weeks back.

This is not limited to Marketing and can be seen in many sectors and functions where Value Creation is sometimes considered indirect to the P&L.

In case it helps anyone. Marketing May Be the First Profession Burned Out by AI

https://www.linkedin.com/pulse/marketing-may-first-profession-burned-out-ai-dr-cecilia-dones-g3cqe