Marketing Accountability Council (MAC)

Marketing Accountability Council (MAC)

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Marketing Accountability Council (MAC)
Marketing Accountability Council (MAC)
And Another Click to Skip

And Another Click to Skip

How Ads are Eating Away at the YouTube Experience

Jay Mandel's avatar
Jay Mandel
Apr 18, 2024
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Marketing Accountability Council (MAC)
Marketing Accountability Council (MAC)
And Another Click to Skip
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Anyone else feeling the sting of YouTube's latest ad policy? My son, a dedicated YouTube consumer, was the first to break the news: skipping ads now requires a click for each commercial, a stark shif…

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